NjaalWiik/Python_BGN-BD-Model NjaalWiik/Python_BGN-BD-Model

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NjaalWiik/Python_BGN-BD-Model
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We will use python to replicate the BG-NBD (Beta Geometric Negative Binomial Distribution) model that is described in the paper “Counting Your Customers” the Easy Way: An Alternative to the Pareto/NBD Model by Fader et al. in 2005.

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